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About Your Stay
Our Premier Inn West Bromwich Town Centre (New Square) hotel is ideal if you're visiting the West Midlands. You'll have the scenic Sandwell Valley Country Park right on your doorstep if you're looking for things to do with the kids - go for a family bike ride, play a round of crazy golf, or visit the exciting adventure playground. Football fans can catch a game at The Hawthorns stadium, and history-lovers can check out the Black Country Living Museum. Plus, you can look forward to a tasty meal back at our Cookhouse and Pub restaurant.